There are many ways to capitalize on seasonal trends on Amazon. You can also target products that are in high demand year round. The Patio & Garden category, for example, sees varying top-selling products depending on the season. During warmer months, the top-selling products are food and insect killers. In the fall, pool winterizing treatments are popular.
Product categories
If you’re new to selling on Amazon, you may be wondering which category to start with. Some categories have higher barriers to entry than others, and require a more established brand name or more experience in order to turn a profit. But some categories are easier to enter, such as home and kitchen items, books, and clothing. Unlike automotive parts, selling clothing on Amazon doesn’t require you to be an expert in a particular field.
A product category that consistently generates high profits is Lego. Lego is one of the most popular items in Amazon’s Toys and Games department. It doesn’t matter if you’re selling a brand new Lego set or a used one, Lego is always popular.
Size
Amazon’s Small and Light program is available to sellers who sell products under a specific price and weight. This program allows sellers to ship a product with a smaller package to Amazon for a fee of only $0.10 per unit. To enroll in the program, sellers must follow certain steps, such as keeping track of their sales and maintaining a constant inventory.
The Amazon FBA Small and Light program is a great way to cut costs on fulfillment. It’s especially beneficial for low-priced, small-scale products. With this program, you can save money per unit, which you can pass on to your customers. It also helps build brand loyalty among customers. However, it’s important to understand that the program has pros and cons, so be aware of them before you make the decision.
Seasonality
Seasonality is an important factor to consider when creating your products. For example, consumers will make purchases for different reasons during different seasons. As autumn and winter approaches, they will switch out bedding and prepare their homes for the cold weather. Bed pillows and sheet sets will be in high demand during this time. In addition, as kids head off to college, sales for bedding will increase. Sports & outdoor items will sell faster in spring and summer months, when long days and warmer weather encourage people to get outside.
Seasonality is also a factor in choosing the right products for your products on Amazon. While some products sell well during certain seasons, others sell well all year round. In addition to being in demand during the holidays, many of the most popular products on Amazon are seasonal. For example, the top selling products in the Patio & Garden category vary by season. In the warmer months, food and insect killers are popular. In the fall, pool winterizing treatments are popular.
Competitiveness
While most products on Amazon have low competition and high profit margins, there are a few categories with more potential. Computers are a great example. Computers are needed for everyday life and a profitable business opportunity. However, it’s not easy to source computer equipment for FBA.
One way to avoid competition is to focus on product categories that are popular and have a large customer base. Some categories on Amazon have a higher entry barrier and require expert knowledge to make a profit. Other categories are more accessible, such as kitchen and home items, books, and clothing. Unlike automotive parts, clothing and home items do not require a high degree of expertise to sell successfully.