What Amazon Agencies Can Do For You
An Amazon agency is a team of experts that provides a range of services to help brands and sellers on Amazon. They offer expertise in all aspects of e-commerce and can help you maximize your brand’s performance.
Full-service agencies manage all of your account needs —...
How to Optimize Your Listings For Amazon SEO
Amazon is one of the world’s largest e-commerce platforms, with over a million products sold daily. SEO for Amazon sellers is a crucial aspect of ensuring your products show up in search results.
However, it can be tricky to understand how to use keywords correctly on...
Enhanced Brand Content on Amazon
Enhanced brand content on amazon allows sellers to explain products and their brands in a more descriptive way. This can help increase conversions and decrease the number of unhappy customers with unmet expectations.
Unlike A+ content, which is paid for by vendors, EBC is...
What is Amazon Demand-Side Platform Advertising?
Amazon demand-side platform advertising helps brands get their message in front of more people. It provides advertisers with the data and reporting they need to optimize their campaigns for success.
The platform offers a wide range of ad types that can be used to reach...
Jungle Scout Software Review
Jungle Scout is a powerful all-in-one software for Amazon FBA sellers. It provides search and market analytics, inventory management, sales intelligence and more.
It helps you find profitable niche products, spy on your competition, and make data-driven decisions. It also...
Amazon Advertising 2021
Amazon’s advertising revenue has been growing at a steady pace in the past few years. It’s now the third-largest digital advertising company in the world.
It’s also one of the most powerful advertising platforms on the internet, with its ad revenue dwarfing...
Amazon Attribution Review
Amazon Attribution is a new tool that gives sellers detailed performance data for their off-Amazon advertising campaigns. It makes tracking external ad traffic sources much easier and more efficient.
The program is currently available for brand-registered professional...
How to Evaluate Your Amazon Advertising Conversion Rate
When you look at the statistics for your Amazon Ads, it can be hard to know how to evaluate their performance. There are many metrics that you can use to determine your ad’s success, but most important is your conversion rate.
Your conversion rate is the percentage of people...
How Does Bidding Work in Advertising?
Bidding is a competitive process in which two or more entities try to outbid each other by raising the amount they are willing to pay. It is used in a variety of ways, from auctions to government procurement.
For example, Google runs an auction billions of times every month...
Google Ads Vs Amazon Ads
Google ads vs amazon ads are two of the most important advertising platforms for businesses today. Each platform attracts consumers at different stages of the sales funnel.
Choosing the right one for your business depends on what you’re looking to accomplish. In this post,...