With Amazon PPC aka Sponsored Products advertising campaigns making up an important part of most seller’s business, the right software can make or break their profitability.
Some tools automate this process and remove underperforming keywords, while others use recommendations to slice through data and identify optimization opportunities. Either way, the end result is a much higher level of efficiency than manual campaign management.
PPC Ninja
PPC Ninja offers a suite of Amazon PPC management tools that helps you increase sales, lower ad spend, and discover new opportunities. The software is a great choice for sellers who are new to Amazon or don’t have a lot of experience with advertising on the platform.
This software tool automates the process of keyword research, allowing you to focus on the bigger picture instead of the tedious tasks involved in determining which keywords are worth bidding on. It also allows you to track and monitor keyword performance in real-time.
Its automated campaign creation features are based on your target, budget, and goals, and it uses AI to evaluate your campaigns. It will recommend keywords and bids to help you reach your ACoS targets.
Quartile is an Amazon PPC management tool that uses six proprietary machine learning technologies to efficiently optimize your campaigns. Its clients include household brands like Burt’s Bees and SodaStream, and it manages 4% of the total PPC advertising spend on Amazon.
Sellics
Sellics is a great tool for Amazon sellers who want to have all their analytics and stats in one place. It offers a comprehensive visual dashboard where you can see your product data in real time. It also offers inventory management so you know exactly how much stock you have on hand and when to re-order.
It is easy to use and integrates with Seller Central, so you can access your data directly from there. It is also a newbie-friendly tool that’s perfect for small and medium-sized businesses.
The main dashboard pulls information from your Seller Central account in real time, updating every 5 minutes. You can then analyze your data and make decisions accordingly.
This software is a complete suite of tools that help you grow your business on Amazon. It combines seven key features: profit management, SEO tools, reviews management, PPC management, keyword rankings, Amazon ranking optimization, and inventory control.
This software packs every analytics application you need to profitably sell on Amazon into a handy package, and it’s an excellent value for money. The only drawback is that the pricing model can be a little confusing for fresh Amazon sellers.
M19
Amazon is the world’s largest online marketplace, with over 350 million products available for sale. It’s also one of the most competitive platforms for sellers, and competition can be fierce.
Fortunately, the best Amazon PPC software can take some of the pain out of the process for you. These tools automatically create, optimize, and execute your PPC campaigns to increase your sales and profitability.
For example, they can help you select the right keywords for your campaign, ensuring that you’re only spending money on what converts. They can also make sure you’re not paying for low-quality traffic or irrelevant ads.
The tool can also automate the keyword search and bid management processes to save time and boost your sales. They can even remove underperforming keywords and increase bids on your better-performing ones.
Downstream
Downstream is an all-in-one Amazon PPC software that aims to help you maximize your Amazon ad campaigns. It offers AI-powered automation to amplify and scale your ads, gain valuable insights from analytics and make the right investments for better ROI.
Downstream helps you set goals based on your target ACoS and RoAS, while automatically adjusting the bids you set on keywords according to the rules you set. It also keeps track of your ad spending down to the minute and ensures that you meet your budget targets every time.
It is one of the best amazon ppc software for sellers who are looking for a comprehensive solution that can help them reach their business goals. It also offers a 30-day free trial and fast integration time.
Using an Amazon PPC software can be an excellent way to get more sales on your product, however, it is essential that you choose the right tool for your needs. There are many good options available, but some are more reliable than others.
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