If you’re selling on Amazon, you should know how to read the reports that are available to you in Seller Central. Using the information from these reports can give you an edge over your competitors. But not every seller understands what these reports can do for them. Let’s take a look at the metrics you should look for in these reports, and how to create your own.
Profitability of a product
If you want to learn more about how to increase your sales on Amazon, you should check out your Amazon seller reports. These reports are a great way to make sure that you are targeting the right audience. However, they do contain a lot of graphics and figures which can be confusing at first. Luckily, they have a feature called “Take Tour” which will walk you through each report so that you can understand it better.
When it comes to Amazon seller reports, you should focus on the metrics that matter most to you. If you have several products, you should analyze how each of them is performing. This will help you figure out the price that you should set for each of them, as well as determine if they are converting well. You can also analyze the number of views and sales that a particular product has received. Profitability of a product in an Amazon seller report can help you decide how much to charge for each of your products.
Metrics to look for in a business report
Amazon Seller business reports can be useful for tracking the performance of your business. These reports can show the total number of orders, total prices sold, and other metrics related to your business. They can also tell you how profitable your business is, and give you deep insights into your product’s performance.
One of the most important metrics to watch for in your seller business report is your inventory turnover. This metric tells you how well your inventory is being managed. If your inventory turnover is too high, you can look to improve your productivity. An inventory turnover rate of 30% means you’re using less than 30% of your inventory each month. This metric can be found in your seller dashboard in Seller Central.
Value of a category listing report
A category listing report is one of the most powerful tools available for Amazon sellers. It allows you to review all of your listings and identify any potential issues, including abuse, non-compliance, and technical problems. It also serves as a record that you can provide to Amazon Seller Support for review.
The Category Listings Report also provides a wealth of information about the products that your customers are searching for. It can show you the most popular ASINs, as well as the search terms that people are using to find those products. For example, if you are selling a book, this report will tell you how many people searched for it, as well as the quantity of copies sold.
How to create a custom report on Amazon Seller Central
The custom reports available in Amazon Seller Central allow you to view sales data in various formats. They focus on traffic and sales data, and help you understand the metrics that drive your sales. For example, you can see which keywords are most relevant to your products, or what conversion rate you’re achieving with your sponsored ads. This information can help you improve your product content and optimize your sponsored ads.
The Amazon Seller Central reports can help you monitor your business performance and make important business decisions. You can use these reports to improve your sales, decrease ad spend, and improve your customer relationships. These reports also provide valuable data that will help you scale your advertising and sales efforts.
