How to Use Amazon URLs to Boost Product Ranking
Amazon URLs can be very effective for boosting product ranking, especially when you target a keyword. A Super URL provides Amazon with the necessary information and brings a customer directly to your product listing. It also helps in retargeting, which is a process of...
eBay Vs Amazon – Which Marketplace is Better For You?
If you’re a seller, you may be wondering which marketplace is better for you: eBay or Amazon. While both of these platforms are very popular, eBay is far less competitive than Amazon, which makes it a more viable choice for many sellers. Both websites make...
How to Use Amazon Attribution to Track Your Off-Amazon Marketing Efforts
To maximize sales and customer experience, Amazon optimizes product listings to highlight the best products. Relevancy and conversion are significant ranking factors. External traffic also influences organic ranking. Sellers can take advantage of Amazon Attribution (Beta) if...
PPC Amazon – How to Optimize Your Amazon PPC Campaign
There are a lot of things to consider when it comes to Amazon PPC. Developing an effective plan for this type of advertising can take a lot of time. And a lot of research has to go into it. That’s why many brands hire someone to handle this for them. Here are a few of...
How to Get Reviews on Amazon
If you’re selling on Amazon and want to get more reviews, you need to do more than just post a link to your product page on the website. You need to encourage any feedback on your product. The best results come from leveraging email marketing to connect with your...
How to Write a Good Amazon Product Title
When you have a product for sale on Amazon, the title must provide enough information for a potential customer to identify it. This means that it should include the name of the brand and seller, but not all nouns or words should be in capital letters. It should also not...
Backend Keyword Research for Amazon
Backend keyword research involves studying your audience and niche, and then creating a list of relevant keywords. The best way to find Amazon backend keywords is with a third-party keyword tool, such as ZonGuru. This tool reverse engineers the backend keywords of your...
How to Increase Your Amazon Conversion Rates and Sales Velocity
Using Amazon conversion rates as a benchmark can be helpful for brands looking to improve their eCommerce sales. The benchmark can show how your product compares to those in your category and price range. Average conversion rates on Amazon are between 10 and 15 percent, but...
Amazon Restricts Some Categories
Amazon restricts some categories to protect their customers from counterfeit products. While this happens in flea markets and eBay, Amazon wants to minimize this risk and make it harder for counterfeiters to sell their wares. The restrictions apply to brands, condition, and...
How to Find the Best Keywords in Amazon
There are several ways to find the best keywords on Amazon. Firstly, you can check the keywords of competitors and use this information to get a better understanding of what your competitors are doing. This will allow you to target specific keywords and direct users to your...