How to Use Apollo Keyword Ranker to Rank on Amazon?

ZonSpeed Documentation

How to Use Apollo Keyword Ranker to Rank on Amazon?



  1. Always Test Keywords before selecting Ranking Algorithm 
  2. Check Test Results 
  3. Rank Keywords above 80% Success Rate
    1. Ranking below 80% success rate is possible however there would be more failed attempts than usual.


Always test ranking keywords success rate before ranking, you cannot rank without testing. When in doubt, test keywords.



Total Remaining Rank Juice: Total remaining Rank Juice of your account

Today Remaining Rank Juice: Daily limit spending Rank Juice of your account

Expire Date: Expiry date of your subscription

Booster Link: Use Booster Link only if you have variations or if you have 0% success ranking rate and that you really want to rank that keyword. Provide Marketplace + ASIN + KEYWORD and we will provide you the booster link.



  1. After you have inserted the keywords in the test keywords field, review the Test Results page and the software will calculate the success rate of the ranking. If the success rate is below 80%, it’s recommended not to rank the keyword, but the final decision is yours. You can still choose to rank keywords with a lower success rate, but it may require a larger investment of Rank Juice.
  2. When there are multiple methods with a success rate of 80% or higher, select the Algorithm with the highest success percentage as the best option, and use Algorithm 3 as a primary choice if multiple algorithm shows high success rate. To choose a keyword to rank, simply click on the “+” icon.
  3. Test Results
  4. Set the Juice Per Day according to the chart’s recommendations. Set the number of days for the task to run, typically 7 days, and monitor the results. You can monitor the results by adding the ranking keyword into Spectre Keyword Tracker.
  5. The custom fields at the bottom allow you to adjust the custom rank juice per day and the number of days for the task to run. If the “Days” value is 0, the task has stopped running.


Stop Running Task:

  1. Rank Keywords
    1. You can stop, pause and or continue ranking by clicking the pause and play icon.


Booster Links:

Booster Link

  1. To forcefully rank an ASIN and Keyword without success rate, use the booster link for one ASIN + Keyword without variations for 3-5 days. After 3-5 days, test the ASIN + Keyword to check for success rates for Algorithm 1-4, then proceed with normal ranking without the booster link.
  2. Booster link can be used for a maximum of 2-3 variations of the parent ASIN. Repeat the booster link ranking for 3-5 days, then test and switch to normal ranking.


Variations/Child ASINs:

Amazon may frequently switch variations, so it’s important to only rank the variations that are displayed on the front page of Amazon, as these are the ones that tend to convert the most. Do not attempt to rank variations that are not visible on the front page.

The only way to determine the most converting variation is to perform a manual search on Amazon or use the test keyword function. Amazon displays the variation that has the most conversions, and you can control which variation is displayed on the Amazon page by increasing orders and conversions through forced purchases and advertising for that ASIN and keyword.

A variation may not rank if there are issues with the product link, such as split ASINs, merged ASINs, or instability in the link, price, title, or description. To resolve this, you can perform a forced giveaway or purchase reviews and or ratings through us to have the keywords indexed and turn on PPC advertising. If you need help with PPC management, feel free to contact us.

Product link issues can result in instability for 2-3 days, so it’s best to recheck by conducting test keyword after that period. The best way to rank is to not make any changes to the listing at all. Having too many variations (more than 3) can be very unstable and increase your rank juice usage as there will likely be more failed attempts than successful attempts.


Success Rate for Ranking

If your success rate falls within the range of 70-80%, you can still rank but it may require more than 8,500 rank juice as there may be more failures than successful uses of rank juice.

If the success rate is lower than 50%, it’s not recommended to rank as it can be more costly with more failures than successes and an increased overhead. However, if you still want to rank a keyword with a low success rate, you can try adding more rank juice, making forced giveaways, review, ratings purchases, and turning on PPC advertising.

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Updated on February 12, 2023

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